social code

Blending professional and playful: building a brand for a positive future.

A new tech start-up was seeking a logo which would make them stand out from their competitors. The client wanted the logo to project a professional yet not-too-stuffy identity. Social Code was built to help social enterprises integrate AI without backtracking on their core values. So, wanting to make sure the logo would project a friendly, social attitude, I included plenty of curved lines and interconnected shapes. The bold use of colour gives the brand an edge on their competitors who use black or white as their primary colours, while the font gives the brand a not-too-stuffy feel.

Brand Identity

Social Code

Blending professional and playful: building a brand for a positive future.

A new tech start-up was seeking a logo which would make them stand out from their competitors. The client wanted the logo to project a professional yet not-too-stuffy identity. Social Code was built to help social enterprises integrate AI without backtracking on their core values. So, wanting to make sure the logo would project a friendly, social attitude, I included plenty of curved lines and interconnected shapes. The bold use of colour gives the brand an edge on their competitors who use black or white as their primary colours, while the font gives the brand a not-too-stuffy feel.

Brand Identity

This simple custom logo design demonstrates how the use of curved interconnected shapes represents a sense of connection and the underlying social values of the brand.
I can create custom print designs for your business including letterheads and branded document as seen here.